Mission, Vision, & Values


The mission of the UAMS Center for Health Literacy (CHL) is to improve society and population health by making health information easy to understand and use.


Our vision is to become the world’s leading source of health literacy research, training, services, and outreach to enable providers and consumers of health information to work together to achieve better health.

Core Values

  • Better health care and patient experiences
  • Improved population and society health
  • Lower healthcare costs
  • Engaged patients and communities
  • Innovative research and education